Carl Cox named official ambassador of 2021 London Motor Show

While many may know Carl Cox as one of the godfathers of house and techno, the English DJ and producer has also established his name in the racing world with his Carl Cox Motorsport venture. The company, launched in 2013, has since introduced a variety of teams in different motor racing styles to events around the world.

Looking towards motorsports events in 2021—as he is with his shows—Carl Cox has been named an ambassador of next year’s London Motor Show. What does being an ambassador entail? Show chairman Alec Mumford commented on Cox’s involvement in the 2021 event, stating,

“Having an association with Carl and [his] team is amazing. Aside from his legendary status behind the decks, he is also a petrol head through and through. He’ll be bringing a selection of his vehicles as well as showcasing Carl Cox Motorsport, which participates strongly in drag, side car, motor vehicle, and motorbike racing. “

The 2021 London Motor Show is set to take place from July 16 – 18 at Evolution London in Battersea Park. Automobile and house fanatics alike can attend to view various Carl Cox Motorsport vehicles and learn more about the team. For more information on Carl Cox Motorsport, check out the brand’s Facebook page.

H/T: The ClassicCars.com Journal

Featured image: RVR