Debut Season of ABC’s ‘For Life’ More Than Quadruples in Adults 18-49.After 35 Days of Viewing Across All Platforms
‘For Life’ Nearly Triples Total Audience in Delayed Multiplatform Viewing. ‘For Life’ Ranks as ABC’s No. 1 New Series of 2019-2020 Season.
After on 35 days of viewing on linear and digital platforms, the debut season of ABC’s “For Life” soared to a 2.23 rating in Adults 18-49 – more than quadruple its initial rating with a +305% increase from Live+Same Day to Multiplatform+35 Day (0.55 rating to 2.23 rating). “For Life” stood as ABC’s No. 1 new series of the 2019-2020 season in Adults 18-49 (2.23 rating), based on 35 days of viewing across all platforms.
“For Life” nearly tripled its initial Live+Same Day audience with a lift of +192% in Total Viewers after 35 days of delayed viewing to deliver a Total Multiplatform average audience of 7.0 million viewers (from 2.4 million in Live+Same Day).