Live on location at DAY.MVS, Nora En Pure talks 2021 tour run, new music to come [Interview]

“Now to finally be back doing music live, seeing the reactions of the people…that is everything we’ve all been waiting for. Especially festivals…” Nora En Pure mused. “They give me shivers when playing because you just have this community again, you have the vibes. We’ve been craving for so long to just be next to people, seeing a crowd, being in a crowd,” the South-African/Swiss producer said during an interview with Dancing Astronaut, conducted live from CRSSD‘s DAY.MVS, hosted from August 7 – 8 in San Diego.DAY.MVS marked the last stop of the “Come With Me” producer’s United States tour, which spanned 17 dates in totality. Beginning on July 1 in Tempe, Arizona, En Pure’s summer 2021 tour began as venue operators dusted off their dance floors in preparation for the return of live programming. Though the Purified Records spearhead was able to maintain her connection with her following through livestreams and radio shows hosted throughout the COVID-19 quarantine, she emphasized the beauty of the renewed sense of community that has since permeated live events and the electronic space:In that pre-“back to normal” period, Nora En Pure supplied fans with recurring installments in her weekly radio serial and livestream experiences, notably performing in isolation from the mountains in Gstaad, Switzerland to celebrate 200 episodes of Purified Radio. Not long thereafter, she delivered an intimate, at-home livestream to commemorate Purified Records’ one-year anniversary. “I started the label to feature and give a platform to young artists [who] I think are really talented but [who] don’t stand a chance because there are so many DJs out there. There are so many people buying tracks from names that they know,” En Pure said of her motivations for finding Purified Records, remarking that she “definitely” wants to continue spotlighting the early talent that might otherwise fly under the radar. It’s worth noting that her curatorial efforts through Purified Records come at a time when electronic music is arguably in its most experimental state, which unifies established and emergent acts alike by affording them an expanded sense of creative licensure—and the ability to attract new listeners in the process. Nora En Pure explained, Nora En Pure is slated to return to the states in September for North Coast Music Festival in Illinois, and later, to Day To Night Festival in San Francisco, and a headlining show at Echostage in the nation’s capital, among other sites. As far as new music goes, the deep house connoisseur let Dancing Astronaut in on the pending release of new music:Stream Nora En Pure’s most recent single, “Won’t Leave Your Side” featuring Liz Cass below, and buy tickets to her forthcoming shows here.Featured image: ELECTRO FLIKSTags: , , , , , ,
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